What is Instagram Vlogging?

A vlog is an informational based video of about 10 to 15 minutes, and it’s precisely the same as the blogger providing informative content on their blog. A vlog is generally an unplanned, engaging, and natural video of your life. 

One way to start vlogging on Instagram is through IGTV, where you can upload videos between 15 seconds to 10 minutes longer.

Vlogging on Instagram Stories

Do you know that more than 1 billion people use Instagram every day, and 70% of Instagram users watch Stories on a daily basis

Vlogging from Instagram stories could be a good start, and why not build your audience on this fantastic platform of around 1 billion monthly active users by crafting amazing stories as a form of vlogs. 

Instagram stories are basically made to rival Snapchat, an instant photo-sharing tool. On Instagram, stories are limited to 15 sec in length, but you can upload many consecutively. 

To vlog on Instagram, you need to shoot a highly engaging video and craft it in a catchy way. 

If someone is watching your story, make sure you’re providing the value they would love to return.  

Once you are done with your video, you can put it on your story as multiple stories.

In-feed Videos:

Instagram allows in-feed video of about 60-seconds on your feeds, But you can upload multiple 60-seconds clips in a row.
If you have a vlog longer than one minute, you can create a carousel post that allows you to add ten videos or photos in a single posting that the user can swipe to watch.

Make a good vlog of your niche, maybe a day in university or a weekend trip that captures all the exciting parts, which will provide the value in 60-seconds.

You can add a snappy and catchy caption covering all the essential details of your vlog. Also, a perfect thumbnail makes it easier to recognize your audience about your content.

You can also add relevant hashtags and location tags to increase the search result.

Make vertical videos. Since the revolution of vertical videos on social platforms such as Instagram and Facebook have taken its place as they are mobile-friendly.

Try to make your video the perfect length for Instagram; mostly, people don’t watch the end of too long videos, and making too short videos might not allow you to provide all the best parts of your vlogging. According to research, most people prefer to watch 5 minutes videos.

IGTV Videos:

An average user can upload a video between 15 seconds to 10 minutes in length, and a verified account can post a video for up to an hour.

You can make the best vlog for your audience and post it through IGTV to increase your followers on the same platform instead of moving towards different platforms.

What’s more? Do you know what YouTube vloggers do to catch the audience from different platforms?
They post their vlog on YouTube and then share the short clip of that vlog on their Instagram feed with a brief description of their vlog with a link. 

They paste the link on their story to make their vlogging a success—a win-win situation from both sides.

How to post a video on IGTV using app

Here are the few points you must keep in mind before uploading a video:

  • 10 minutes long videos can be uploaded from your mobile app; however, if you want to upload videos lasting longer than 30 seconds, then it is recommended that they come via computer. 
  • Videos must be in MP4 file format.
  • The maximum file size for both types (short/long) should not exceed 650 MB 
  • Your videos should be vertical and not landscape (A minimum aspect ratio of 4:5 and a maximum of 9:16)
  • The maximum file size for videos up to 60 minutes is 5GB.

How to Upload Your Vlog on IGTV:

  • 1. Open the app and tap ‘plus’ at bottom of the screen to add videos from your camera roll or record new ones directly onto the device as well
  • Share your full-length video on IGTV by selecting the “Long Video” option in this menu. 
  • Choose a cover image of your video in order to make your post stand out.
  • When you’ve selected your cover photo, tap “Next.”

  • Add a title and description to your video by tapping
  • To add your video to a previously created IGTV series, tap “Add to Series.” If you’re creating the first time, then select “Create Your First Series” with a series name and description
  • To post a preview of your IGTV video on Instagram, make sure the “Post A Preview” slider is “ON.”
  • Tap “Post” to post your IGTV video.

Instagram Vlogging ideas

Here are a few ideas that will lead you to make your first Instagram vlog.

  • Informational Tutorial Vlog

We have seen so many people touching the height of vlogging success in this particular niche. Many successful influencers on Instagram do the same; they simply make videos when they do their makeup; the less time-consuming video you make, the more chances it must rank. 

Other tutorial videos work the same way; the short videos trend on Instagram is prevalent nowadays. You can make a tutorial on listed things:

  • Makeup tutorial
  • Painting tutorial
  • Handy-craft tutorial
  • Cooking tutorial

Many people search for ease, and that is what you are providing without asking. Keep your eye on every tip a person needs to know-highly-informative video. They are also a source of relaxation.


  • Reviews videos

Reviewing videos are the highlighted type of vlog on Instagram. People love to have a review of things before buying them. Read further to get an idea of what you can review.

Book Review: It is a widespread type; most people love to read books and know the perspective of others and what others think about this book.While other people want to know other views about books before buying them as if they are worth reading or not? If you are a reader, then this is a way to go.

Food Reviews: Food influencers are famous on Instagram. Daniel Krieger (@danielkrieger) is one of the finest examples of food vloggers. You may get the idea of how they enjoy food and make your mouth water as well.

Gadget Reviews: Do you search for reviews before buying a new phone? Yes, I do. That’s how they work; they review the gadget they are using to tell people how it works or is worth buying.


  • Motivational Vlogs

Many people can motivate people quickly; they are positive talkers. If you are one of those – this idea is for you.

  • Daily motivation: Here, you can share some good inspiration to make your audience feel fresh and get started again.
  • Productive things: People get demotivated because they just stick to a simple routine instead of trying new effective things. Do your research on productive things one could do to motivate himself and share them.

Some other ideas are:

  • How to create a life you want in 1 Year
  • Better Routine, better health
  • Set a day goal
  • Travel Vlogs

If you are a travel maniac, you should do travel vlogging. Many people love watching travel vlogging videos so that they can have a little world tour from your camera. You can make short, exciting clips from your travel videos.

  • Educational Vlog

Educational vlogs are the best way to start vlogging on Instagram. Especially if you are good, a particular subject can provide a short but impressive lesson. You must be aware of Keith Speaking Academy, if not? Get an idea.

How to edit your Instagram Vlogs

Editing is a crucial element in the success of your vlog. Creating a stunning video is super easy if you know the right tool to edit it. There are multiple video editing apps in the market. 

Depending on your needs, which app is best is challenging to distinguish. We’ve listed the appropriate app for editing a vlog for Instagram that will not increase your Instagram followers but is also easy to use.

  1. Quick:
    Quick is a great app that can help you edit Instagram videos with ease and style. For the GoPro camera users, quick is the best match.
    This app enables you to create customized video clips with its 23 available themes. Quick has unique transitions, effects, and graphics, and many more features. It has an option to save your video in various video formats. This app is compatible with iPhone and Android both.
  2. InShot:
    This app is super impressive for creating videos for Instagram. It comes with different filters and video effects. You can also adjust speed, edit text, insert emojis to your video, and many more. InShot can be used on Android and Apple phones.
  3. VideoShow:
    VideoShow is the best video editor for those who want to create unique videos. It comes with all the features essential for editing, such as stickers, emojis, trimming video, transitions, and effects.
    The most interesting part is its changing voice to make you sound like a robot. It is compatible with Android and Apple both.
  4. Horizon:
    Here is the most suitable app for Instagram video editing. Horizon app can easily convert portrait mode video into landscape mode. The Horizon app can record video horizontally, no matter how you hold the camera and even if you rotate it while shooting. Horizon app can also be used on Android and iPhone.
  5. Splice:
    Splice is a great video editing app created by GoPro. Through Splice, you can trim your clips, add filters, transitions, text, and can also adjust the speed of footage. Splice App can only be used on iOS.

How to get views on your Instagram vlogs?

We have researched and shared some valuable ways to get more views on videos on Instagram. 

Quality Of Content:

Nobody wants to waste their time on not valuable content. The first thing you should be concerned about is the quality of your content. Ensure that you provide the quality that brings people back on your account. 

It does not matter if you are a food vlogger or an educational vlogger. Make your content engaging enough that it increases your post views.


Write Attractive Captions:

When writing the caption, keep every detail in your mind that your viewer needs to know. 

Don’t make it extra long, which might be tedious to read. Put all the engaging information before the “see more” option. You can also mention famous relevant vloggers to increase the viewership.


Utilize Relevant Hashtag:

Hashtag on Instagram works as the most vital aspect to increase engagement. 

Using the right will make it super easy to reach your audience. 

Many users follow the hashtags, and your vlog can quickly be on their feed due to relevant hashtags. Note: Don’t use too many hashtags.


Choose Best Time to Post on Instagram:

No matter how engaging the content is, if you don’t post it at the right time. 

Determine the time when most of the audience would be active so that no one misses your content. Most people use their cell phone between working hours 10 AM to 5 PM.

Final Words

Vlogging on Instagram is super exciting to listen to, but it will not be easy. 

Starting is always challenging; all you need is consistency and passion. 

Many people are doing it and showing their best. We hope our given tips and information make you reach the height of vlogging on Instagram.

Brett J.

I'm an enthusiastic American solo traveler. Since childhood, I had a great interest and passion for filmmaking; that's why I chose media sciences as a career and started Vlogging as a full-time profession.

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